PRODUCT DESCRIPTION
The Orin Swift “Advice From John” 2023 – California Merlot is a playful revival of a much-maligned variety, channeled through Orin Swift’s irreverent and creative lens. It’s ripe, vibrant, and layered—lusciously fruity with a touch of cheeky rebellion.
Crafted by Orin Swift Cellars, known for pushing varietal boundaries under the creative direction of Dave Phinney.
The name and label concept are inspired by the humorous and profound scrawls found in dive bar restrooms—specifically, “You Had Me At Hell No”—part of an art book project by Samantha Smith, longtime creative partner at Orin Swift.
Blended from California Merlot, it's part of Orin Swift’s mission to reimagine Merlot as a bold, expressive wine.
Nose: Powerfully aromatic with vivid notes of blackberry pie, black plum, aromatic sage, and delicate lilac.
Palate: Rain of rich dark fruits envelops the palate—midnight-black plum and blackberry lead, complemented by savory touches of fennel and licorice.
Finish: Long and smooth, with lingering espresso-bean bitterness and continued fruit concentration, fading gently into a plush, tannic softness.
| Feature | Description |
|---|---|
| Varietal & Origin | 100% Merlot, California |
| Aromas | Blackberry pie, black plum, sage, lilac |
| Flavor Profile | Rich dark fruit with fennel and licorice undertones |
| Finish | Long, with espresso bean hints and soft, gentle tannins |
| Design & Story | Label art inspired by dive-bar bathroom wisdom—playful and provocative |
| Persona | Bold, irreverent, and unapologetically Merlot-forward |
Bottle Size: All bottles are 750ML/700ML unless otherwise noted.
21 and Over: Adult Signature Required
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