Liquore Strega is an Italian herbal liqueur produced since 1860 by the S. A. Distilleria Liquore Strega in Benevento, Italy. Its distinctive yellow color comes from the presence of saffron. Strega is bottled at 80 proof (40% ABV), which is an alcohol content comparable to most hard liquors, but it has a sweetness and viscosity typical of liqueurs. Among its approximately 70 herbal ingredients are mint and fennel, giving it a complex flavor with minty and coniferous notes.
Strega is considered a digestif. It is also used for flavoring torta caprese, a type of cake.
Strega was developed in 1860 by the father–son team of Carmine Vincenzo Alberti and Giuseppe Alberti. The company experienced growth until Giuseppe Alberti's death in 1894. Alberti's four sons Ugo, Vincenzo, Francesco and Luigi took control. The company received a royal warrant of appointment to the Italian King.
Strega became well known for its colorful and artistic advertising. One poster was designed in 1906 by in the art nouveau style. Strega is the Italian word for "witch" and since legends of witchcraft at Benevento date back to the time of the Lombard invasion, it was a natural choice of name for the liqueur. The liqueur is sometimes called "the witch" in the English-speaking world.